SPRINGFIELD, N.J. -- Walk into a major event hosted by the NFL, NBA, Major League Baseball, NHL or NASCAR, and youll notice how personality-centric the merchandise is.T-shirts, photos and uniforms bear the athletes names, a way for fans to broadcast to the world whom they support.Going from the choices given at these events to a major golf tournament is night and day, though the golf world is slowly making progress.The four major pro sports have long had group licensing agreements that aggregate the athletes rights and allow the greater organization, either the league or the union, to assign those rights to the companies that pay for them. Although NASCAR drivers are independent contractors, much like golf and tennis players, individual gear has long been a part of their sport as merchandise trailers have now been aggregated into a huge tent of driver-dominated merchandise by retailer Fanatics.For too long, the major golf tournaments offered gear only with the logo of the tournament itself but with no mention of the players the fans followed.That started changing around a decade ago, when Nike started announcing Tiger Woods scripting of his outfits, and fans bought what he wore on the day they saw him. See: Sunday red.The business turned on a single day when Tiger wore a mock turtleneck at the Buick Invitational in 2003.We sold tens of thousands of those shirts immediately, said Peter Kent, the PGA Tours senior vice president of revenue who was working for Nike at the time.Today, Kent said that because of what Tiger has done to the business, on-site merchandising, while nothing like the other sports, is more athlete-centric in golf than ever before.Kent manages the merchandise team at 15 PGA Tour events and says the focus is on the athlete and what Nike, Under Armour, Adidas and Puma can bring to the table.At this weeks PGA Championship, whats the first thing a fan sees when walking into the merchandise tent? The Nike outfits has of Rory McIlroy and Brooks Koepka. A few steps away is an Under Armour wall of Jordan Spieth shirts. Some of the racks show a key of what hell wear each day at Baltusrol.People now expect us to have what the top players are wearing, said Mike Quirk, senior director of licensing and merchandise for the PGA of America. In fact, many of them know when they come here what the guys are wearing because they had seen it on social media.The player shirts that Nike and Under Armour make available also have the PGA Championship logo on the side, a nice touch for the fan to show he or she was at the event as well.Quirk acknowledges that the golf merchandise world is five years behind the others, but also mentions the risk of doing too much with the players.If Jordan Spieth wins here, we sell it out, Quirk said. If he doesnt make the cut, we have his weekend shirts that he didnt wear.The most gear of any player in the PGA Merchandise tent was of McIlroy and Woods. Woods wasnt playing and McIlroy was flirting with the cut line on the back nine late Friday afternoon.Unlike player jerseys in team sports or the firesuits of NASCAR drivers, outfits worn at a golf major arent recycled, while athlete designs in non-golf sports can move on to the next stop or go to a home market. That protection obviously doesnt exist in the golf world.That means those involved in the business of golf have to rely on the apparel companies that sign the best in the world to continue to personalize and innovate at retail. The opportunity for golf fans when they put on a jersey, particularly young ones, is to associate with their favorite golfer in the way they associate with their favorite player in another sport.I think the system that is in place now is a good one, Kent said. We have to take advantage of how the big sponsors capitalize on the golfers they have.Kent says he doesnt foresee a day when the PGA Tour would aggregate the licensing permission of all the golfers so they could sell group rights to companies much in the way other sports do. sWell Water Bottle Marble . They hope to persuade the other team owners and commissioner Roger Goodell to put pressure on Redskins owner Daniel Snyder to drop the nickname they find offensive. "Given the way the meeting transpired," Ray Halbritter, an Oneida representative and leader of the "Change the Mascot Campaign," said Wednesday, "it became somewhat evident they were defending the continued use of the name. Swell Bottle Wood . Halladay signed a one-day contract with the Toronto Blue Jays on Monday that allowed the veteran right-hander to retire as a member of team with which he broke into the majors and spent the bulk of his distinguished 16-year career. http://www.swellbottlesale.com/ . On Tuesday, Ottawa placed forward Cory Conacher and defenceman Joe Corvo on waivers as trade rumours swirl around the Senators. Swell Water Bottle Clearance . There are surprises among the Vezina candidates, but most of the others are standard top-tier performers, even if the two Hart Trophy runners-ups have never been quite as good as they have been through the first half of the season. Swell Traveler Sale . Argentina winger Ezequiel Lavezzi and France midfielder Blaise Matuidi scored, with star striker Zlatan Ibrahimovic setting up both despite having a poor game by his high standards. Forward Eduardo gave Ajaccio the lead in the sixth minute after being set up by right winger Benjamin Andre, and the Corsican side looked comfortable in the first half, with the lively Johan Cavalli causing problems with his probing runs from midfield. ORLANDO, Fla. -- Orlando City SC has fired coach Adrian Heath, who has been with the club since it began in Austin, Texas, in 2008.The team said in a statement Wednesday night that it had agreed to amicably part ways with Heath and assistant head coach Mark Watson. Heath began as coach of the Austin Aztex and moved with the franchise to Orlando in 2011. He won two USL championships and three USL regular-season titles before the club moved to MLS.Orlando City SC President Phil Rawlins called it a difficult decision in a staatement, adding that we feel that the time has come for us to move on with our future in MLS.dddddddddddd We continue to remain very excited about the growth of our club.Orlando City SC finished seventh in the Eastern Conference in 2015, its first season in MLS. The team is again in seventh place this season.Assistant coaches Bobby Murphy and Anthony Pulis will lead the team on an interim basis. ' ' '